Thomas Kroman


CMO
WearYouWant

Check out the incredible speaker line-up to see who will be joining Thomas.

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Day 1

Tuesday, November 3rd, 2015


14:30 Panel: How has mobile shopping behavior changed and how can you adapt your strategy accordingly?

•Capitalizing on the mobile device: What are the “must haves” in an effective mobile strategy?
•How different is user behavior on a mobile device vs. the web and how can you change your strategy accordingly?
•How can you effectively track and use user behavior to drive your mobile strategy?
•How to strategically execute promotions and campaigns using mobile •How to ensure compatibility among the many mobile devices in the market?