Harvard Business School graduate and McKinsey alumnae, Claudia was the Chief Marketing Officer at Zalora, the largest online fashion commerce company in Singapore, early in its inception. Claudia has also successfully set up and sold Deu Samba, an eCommerce platform in Brazil for 600% ROI within 5 months. A definite e-commerce veteran, Claudia will be sharing her thoughts on what are the key elements of a successful e-commerce company.